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Accepting Bookstore Returns Makes a Positive Difference |
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Infinity’s new return policy for bookstores is being well received by booksellers across the nation. This doesn’t mean that bookstores everywhere will automatically be ordering your book. However, it does mean that the “non-returnable” barrier will no longer prevent a bookstore from ordering and stocking Infinity titles. It also means that you need to call on bookstores in your area to tell managers about your book and that you are a local regional author who is available for in-store events. Now the bookstore can order your book directly from Infinity and have books available for sale before, during, and after a scheduled event. There’s no need to worry about working out a consignment arrangement with the bookstore manager because now they can order returnable books directly from Infinity.
There is complete information about our return policy at www.infinitypublishing.com. Michelle has prepared an excellent package of information especially for the surge of interest we are getting from bookstores suddenly interested in ordering Infinity titles. If a store manager asks you a question that you are not sure you can answer correctly, please ask the manager to call Michelle Shane at 877-BUY-BOOK. Yes, we do have plans for a catalogue in the works for distribution to bookstores early in 2004. At our recent “Everything About POD” seminar in Arlington, VA, Infinity authors reported lots of positive reactions from bookstore managers they talked with about ordering their now returnable books. In Virginia, Jane Martin and I talked with the manger of the Olsson’s bookstore in Old Towne, Alexandria. The manager liked the benefits Infinity now provides for independent bookstores because our return policy doesn’t include the recent restocking fee of $2.00 that Ingram has started charging on all returns. She also was excited to hear that our authors are available to participate in in-store events—remember, no one can sell a book better than the author!!! |
