New Virtual Seminar Program Offered to Infinity AuthorsIf you are looking for a way to reach a wider national audience and increase exposure for your book, virtual seminars may be right for you. Infinity Publishing has teamed with Glyphics Communications to make available a virtual seminar service to all of our authors. This new type of seminar, built around an audio conference call, has proved very popular and effective in delivering seminar content to a wide range of recipients at many scattered locations, with no risk or upfront cost to the authors.
Now that we have your attention, here’s how this program works. Infinity authors work directly with the event team at Glyphics Communications to plan, schedule, and produce the seminars, which typically last for 60-90 minutes. A seminar marketing plan is devised to attract targeted attendees from specific niches of interest. Participants use their telephones and, if desired, the Internet to access your live seminar. PowerPoint Presentations capability and video feed is also available. Guest participation can be included with a Q&A session or other interactions with the author—this is your personal forum to express yourself about what’s in your book. You know what it’s like hoping an interviewer will ask you the just right questions about your book; here, the interviewer works with you and asks you the questions—just the way you wrote them. Naturally, the content of some books works better in seminar presentations than others. Generally, this type of seminar is successful for those authors that provide “need-to-know” information as compared to “nice-to-know” information. Topics such as investment advice, legal regulation updates, personal health information, or other educational materials generally draw the biggest audiences. However, any content that has an interested following of dedicated folks can be used to create a successful seminar. During a recent meeting with the folks from Glyphics, Tom Gregory, President of Infinity Publishing, commented on this new program, “It’s a triple win for our authors because with this, they have a proven avenue to reach more people with a dialogue about their books, and they earn royalties from Infinity on books sold, as well as a percentage of the seminar registration fees from Glyphics. This is clearly a win, win, win opportunity for everyone and I’m delighted to bring this to the attention of our authors.” For more information, and to discuss how you can benefit from conducting virtual seminars, please call Chad Stokes, Senior Account Executive at Glyphics Communications, at 800-352-7023 x1228 or email him at
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